The handiest PR news resources

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    • 24th June 2019

    If you're a recent graduate (or looking to change careers) we know getting onto a new career ladder can be tricky.

    But don’t worry! If you’re looking to give yourself an advantage in your search for PR jobs in Leeds, there are plenty of websites with the latest stories and developments.

    We’ve rounded up some of the top resources for PR and digital news. By keeping a close eye on website like these, you’ll make it easier than ever for you to stay in the loop and find the perfect job.

    Cision/Gorkana News

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    This website is one of the UK’s biggest PR tools. It’s the result of a merger between Gorkana (which offers a media database, as well as global media monitoring and analysis) and Cision, an American PR software provider.

    Many PR professionals sign up to Gorkana’s PR database. This offers several different advantages; it lets you search for influential contacts for stories, find relevant media contacts and outlets, and coordinate messages across mainstream and social channels.

    The site also offers a comprehensive news section, open to everyone visiting the site. It has stories on the latest campaigns and best practice, as well as general articles on what’s happening in the world of public relations.

    You can visit the site yourself by clicking here.

    PR Week

    This is a leading PR publication offering campaign news and best practice pieces. Content is specifically tailored for PR professionals, making this invaluable for anyone working in the industry.

    PR Week is run by the Haymarket, a company which produces several publications across multiple sectors. PR professionals should check out PR Week’s opinion articles, which often have advice or information on recent PR tips and trends! However, you will need to register or subscribe to this site if you want wider access.

    Take a look at PR Week here.

    PR Examples

    James Herring—CEO of independent PR agency Taylor Herring—runs this website, which features several Taylor Herring campaigns. However, the site has a much broader focus overall, talking about campaigns from a wide range of sources.

    James Herring himself brings his expertise to the table, as he writes about each campaign in more detail. The site also offers exciting and unusual content on a regular basis. Though this is a reliable resource for PR news, you might just enjoy yourself while reading it as well!

    Go to the PR Examples website here.

    PR News

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    As you might have guessed, this website offers news relating to PR. However, their remit is actually very diverse; they also have sections on best practice advice, media relations and crisis management.

    Another valuable resource on the site is their selection of webinars. There is a cost associated with them, but they cover many different topics such as proving social media ROI, the rules of SEO and mastering Instagram. If you miss out on a webinar, don’t worry; each one is available for a year after the initial webcast.

    With other resources such as guidebooks and white papers, PR News helps keep you updated on the latest PR techniques.

    You can access the site here.

    Campaign Live

    This brand launched all the way back in 1968. Today it’s once of the biggest media, advertising and marketing resources in the world. Campaign provides news and analysis from commentators around the world. The brand also has a dedicated UK site, which is very useful for UK PR professionals.

    The site has plenty of content on offer, including creative work filtered by TV and digital content. You can also read about collated work from top brands and agencies, and read case studies on some highly successful campaigns. It’s perfect for getting inspiration and even has localised versions, allowing you to stay up to date with UK creativity.

    Visit the Campaign UK website here.

    The Drum

    The Drum has a broad focus, producing content about multiple marketing channels at once. However, their PR section is very strong, ensuring the site is worth a look for PR pros.

    Visitors to the site can get analyses of current PR campaigns and stunts from big brands, as well as opinions from people working in the field. There are also interviews, case studies on successful ad campaigns and a range of webinars and videos to browse.

    Visit The Drum website’s PR section here.

    Prolific North

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    This site is run by an independently-owned publishing and events company based in Manchester. It has a focus on agencies in the north of England and discusses creative campaigns, agency appointments and interviews from leaders in the north.

    The news section covers stories relating to media, marketing and the creative sectors across print, digital and broadcasting. Filter news by broadcasting, digital, publishing and other criteria, or browse the Opinion section for a diverse range of views. There’s also an events calendar to help you keep track of the latest must-see events.

    Browse the Prolific North website by clicking here.

    You can also browse the Prolific London website, which launched earlier this year.

    Business Up North

    This website also has a strong northern focus, sharing business and SME news from agencies in this area. It’s a fantastic resource if you want to stay up to date with attention-grabbing PR campaigns.

    The site pays close attention to key northern areas, including Leeds, Manchester, Liverpool and Newcastle. As an added bonus, PR professionals can send in their own news. The result is an interesting mix of both news updates and PR stories that offers several different benefits.

    Browse the Business Up North website here.

    Retail Design Blog

    Although this site is much more specialist, it’s still a great resource for PRs and creatives who work in the retail and design industry. People who are passionate about these topics run the blog. It contains information about retail space redesigns from around the world, as well as rebrands, hotels, restaurants, healthcare and office spaces.

    Visitors to the site can submit additional stories for free, or pay for a premium subscription. This allows you to publish projects you’re working on, communicate with fellow community members and access an archive of more than 19,000 articles!

    Go to the Retail Design Blog website here.

    Creative Agency Showcase

    This website has an interesting concept; PRs and brand managers vote campaigns up or down. Consumers and statistics come out of the equation altogether, letting the merits of each campaign shine through.

    It’s a great source to cross-reference with some of the other PR news sources on our list. By doing so, you can get an accurate picture of what is and isn’t best practice.

    Visit the Creative Agency Showcase website here.

    Stop the Presses

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    An awareness of trending topics and best practices is essential for any PR career. We hope this list of websites gives you the knowledge you need to stay on the top of your game.

    If you’re still in the middle of your PR job search, Gloss is the perfect partner for finding PR jobs in Leeds. We offer support with writing the perfect CV, and help you prepare for any interview. We also work hard to make a suitable match between a candidate and an agency’s culture.

    If you’d like further guidance on PR jobs, our article on modern-day PR professionals goes into further detail on today’s job requirements. If you aren’t sure how to get into creative roles and want more information, we’ve written another article to help you out. We’ve also created an article on the importance of good communication in marketing jobs.

    Do campaign creation and story pitching match your career plans? Then now is the perfect time to call our experts for tips on finding PR jobs in Leeds. Ring us directly on 0870 3219788, or send us your CV via our Contact Us page.